Beyond Billables: Why Law Firm Owners Must Master Metrics to Scale Smarter, Not Harder
Let’s face it—most law firm owners didn’t start their practice because they love spreadsheets and data analysis. You got into law to make an impact, serve clients, and build a meaningful business. But here's the truth that often gets overlooked: if you're not tapping into the numbers behind your pra...
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How Life’s Curveballs Helped Me Build an Unstoppable Law Firm Brand
I’ve always believed that when life throws you a curveball, you have two options: let it derail you or use it to evolve. And over the last two decades—through building businesses, experiencing heartbreak, writing books, and leading a law firm—I’ve learned how to choose the second option every time.
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How I Took Control of My Online Presence and Built a Powerful Law Firm Brand
Let’s be real—branding isn’t just for big corporations anymore. It’s not reserved for tech startups or fashion labels. If you own a law firm (or any business, really), your personal brand is your power. And for me, law firm branding has been one of the biggest game changers—not just for visibility, ...
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Why Law Firm Owners Need a Rock-Solid Billing Guide to Boost Growth
Today, I want to dive into a topic that’s often overlooked but is absolutely vital for the success of your firm — billing. Now, before you start thinking, “That sounds boring,” hear me out. A well-structured billing system can be one of your biggest assets. It’s not just about getting paid (though t...
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Finding My Footing: How Community and Learning Changed My Life as a Law Firm Owner
The challenge of balancing business growth with personal well-being is something every law firm owner understands. It's a demanding profession, often feeling isolating. Today, we're going to discuss how tapping into community and embracing strategic learning can provide the support and direction you...
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Cracking the Code: Inside a Winning Law Firm Marketing Plan
Running a successful law firm these days is tough. You've got to be good at law, of course, but that's not enough. What I've learned is that good law firm marketing is crucial. If you want to get to the clients you're meant to help and build a firm that lasts, you need a solid plan. It doesn't matte...
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Law Firm Marketing: Attract Ideal Clients with Targeted Strategies
Let us be honest, running a law firm is a demanding endeavor. Especially when you’re in growth mode, there is this constant pressure to be everywhere, to reach everyone. You think, "If I can just get my name out there, the clients will come flooding in." I fell into that trap too. I imagined casting...
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The Three Mistakes Law Firm Owners Make When Trying to Grow Their Team
Growing your law firm can be one of the most exciting and rewarding journeys of your professional life. Yet, for many law firm owners, it also comes with a unique set of challenges—especially when it comes to building a strong, reliable team. If you’ve ever felt overwhelmed by the thought of hiring ...
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Fall in Love with Freedom: How a Law Firm Marketing Conference Can Help You Scale Without the Stress
Many law firm owners start their own firms with the dream of having more freedom—the ability to set their own hours, choose their clients, and build a business on their own terms.
But somewhere along the way, that dream gets lost. Instead of feeling free, many lawyers find themselves:
Working lo...
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How a Law Firm Marketing Conference Can Help You Scale Without Burnout
More Freedom, More Growth
Most lawyers start their own firms with one goal in mind—freedom. Freedom to choose their clients, set their own hours, and build a business that fits their life. But somewhere along the way, that dream gets lost. Instead of working less, they’re working longer hours than ...
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