Get Ahead of the Game: Mid-Year Marketing Strategies for Law Firms
Remember I had a marketing series for law firm owners from late December of 2022 up to January of 2023 to make sure you get ahead of the crowd this year. From the basics to the do’s and don’ts and pro tips for your firm’s Annual Marketing Plan. Guess what? It’s almost the...
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How I Let It Go to Create Space for Something Better
I had a really fab time as a guest in the Doing Law Differently Podcast hosted by Lucy Dickens. During this podcast, we talked about how I want to help families get through the process of separation or divorce as quickly and as easily as possible. What it means to manage up-and-coming lawyers who...
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The Right Kind of Busy - Journey and Challenges of Scaling My Law Firm to 7-figures.
I had a fantastic time as a guest for the AskShivani Podcast Show hosted by Shivani Gupta. We talked about the highs and lows of the Challenges that eventually led me to my journey of helping fellow law firm owners in scaling their law firms to 7-figure without relying on referrals. I talk about...
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Mapping Out Your Marketing Plan For Your Law Firm
Now that you have done your research, you have much to work with over the next 12 months. Now it is time to create your marketing schedule in an excel spreadsheet recording the activities that you will do each month. When it comes to your creating your law firm's marketing plan, remember to...
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How to Get Started on Your Law Firm's Marketing Schedule
Most firms do their marketing on an ad-hoc basis. Then, when work dries up, they get busy trying to market their law firm and throw money at whatever marketing offer comes their way. As a law firm owner, you are going to have offers from agencies, radio stations, print media, and digital...
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Before You Do Your Law Firm Marketing Plan, Do This
Your goals drive your law firm marketing plan. Marketing needs to be goal driven. Being clear on what you want to achieve for the year will help you determine how much marketing you need each month and what activities you should be doing during the year. Let's say you want to make a revenue of 1...
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How to Attract the Right Employees for Your Law Firm
Attracting the right team to work in your law firm is more difficult now than ever. Since the great resignation, lawyers demanding a better work-life balance and lawyers going out into solo firms and opening micro firms, it is more challenging than ever for law firm owners. There are incredible...
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What Are Online Legal Business Directories?
There are general business directories and industry-specific directories for legal services and law firms, right down to directories for niche practice areas. Often business directories are free for businesses to list their details. However, on occasion, there will be a fee or a fee...
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A Roundup of the Best Legal Conferences for Law Firm Owners for 2023
Growing and scaling your law firm is not something that lawyers are taught how to do at law school. Often lawyers start their law firms because they are excellent practitioners but then they find themself floundering when it comes to marketing, systemising, using data to grow, building a team and...
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Quit Being a Lawyer!
Be the CEO and visionary of your business instead when it comes to running your law firm! If you are still pondering on the “Hows” of achieving your law firm’s success even years after you started your law firm, or maybe you’ve managed to take more clients and work...
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